The Standard Introduces The Jet Set Retail Collection for its 25th Anniversary

Irone Kim

June 11

In honor of its 25th anniversary, The Standard Hotels is launching The Jet Set, a chic, retro-inspired retail collection labeled as "future vintage." This exclusive line is now available online at The Shop and at The Standard, Bangkok Mahanakhon.

The seven-piece collection pays homage to the cosmopolitan explorers who have journeyed through The Standard's iconic locations, from New York and Miami to London, Ibiza, Bangkok, and beyond. With a stylish nod to athleisure, the collection features vibrant red and blue tones and includes everything from cozy pullovers to versatile canvas tote bags, blending travel-inspired flair with practical elegance.

Key Pieces in The Jet Set Collection

Jet Set Pullover: Perfect for staying cozy and chic whether you're in a platinum lounge or on a long flight. This oversized pullover combines comfort with stylish color blocking.
Jet Set Tracksuit Jacket and Bottom: Sold separately, these crisp-lined pieces offer the ultimate off-duty celebrity look. Pair them together for a head-to-toe statement.
Jet Set Travel Clutch: This lined carryall is ideal for everyday essentials like your passport, phone, and lipstick, featuring convenient pockets.
Jet Set Toiletry Bag: Designed for your beauty and wellness essentials, this bag is the perfect travel companion.
Jet Set Tote Bag: A must-have creamy canvas tote with bold red accents, destined to be your next favorite accessory.
Jet Set Travel Scarf: Available in navy and white, this sporty scarf adds an extra layer of comfort and style to any international journey.

In collaboration with the creative mind behind "My Real Name," The Standard has infused this collection with the brand's signature vibrancy and party-ready fabric details. The result is a line that is as fun as it is versatile, perfect for mixing and matching for any occasion.

"My Real Name" emphasizes the elegance of simplicity, inspiring designs that are effortlessly chic and versatile. The collaboration has resulted in a collection that enhances any wardrobe with unique, joyful details.

You can explore The Jet Set and My Real Name collections at The Shop, located on the ground floor of The Standard, Bangkok Mahanakhon. The Shop is open daily from 9 AM to 7 PM.